Where did Leveraged Creativity™ come from?

Leveraged Creativity™ was born out of the idea that creativity, while recognized by many, was somehow indescribable... but it shouldn't be!

Taking on this challenge, Randall Desmond tackled the problem by making two assumptions:

  1. Everything is a creative result.
  2. You can reverse engineer the creative process by looking at creative results.

This led him to develop a formal process for creativity which was subsequently captured in a manuscript in 2008 unpublished until 2020, when he presented it in his book, "The Book on Creativity" (ISBN 9780578702209, currently out-of-print). 

Fast forward to today, and Randall is teaching this process to people who need to come up with strong ideas to make an impact in their lives, careers and business.  And they are tired of hit-or-miss random idea generation! 

Randall teaches a systematic approach to generating high-value ideas based on systems theory within a contextual and purpose driven framework where leverage points are exploited for more impactful results.

It's called Leveraged Creativity™.

If you have a question, you can reach him at randall@leveragedcreativity.com 

If you haven't tried the free training to see for yourself, please do so. 

Free Training

Randall Desmond

Inventor of the Leveraged Creativity,™ Randall's technical career spans over 30 years with tenure at Xerox, DirecTV,  and AT&T. His accomplishments include several patents and 60+ invention disclosures trade secrets.

Learn more (and links to his patents) at randalldesmond.com

Connect with Randall on LinkedIn

Example drawing from one of Randall's patents (US Patent 7,704,107)